The Big Frig Badlands cooler, featuring the new Realtree WAV3 Fishing Pattern, has re-imagined the traditional ice chest to meet the needs of even the most rugged lifestyles. The rotomolded cooler is UV protected from the inside out and built with heavy-duty latches so the cold stays in and the heat stays out. Dual stainless-steel lock plates double as bottle openers and a vacuum release button makes opening the lid a breeze.
The new WAV3 pattern is a great addition to the Realtree Fishing family of patterns with a stylish fashion look and plenty of intricate detail that shows off well on even the smallest of products. The WAV3 pattern can be printed in any color, so manufacturers and consumers alike can create whatever look they desire. The cooler will be available soon for purchase.